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<!DOCTYPE html> <html> <head> <script src="http://cdn.static.w3big.com/libs/jquery/1.10.2/jquery.min.js"> </script> <script> function handlerName(event) { alert(event.data.msg); } $(document).ready(function(){ $("p").on("click", {msg: "You just clicked me!"}, handlerName) }); </script> </head> <body> <p>Click me!</p> </body> </html>